Privacy Policy

Privacy Policy

Information Accessibility & Protection

This privacy policy (the “Policy”) describes how 'Make Booking Online', and its subsidiaries (collectively, 'Make Booking Online', “we,” “our” or “us”) collect, use, process and share personal information from current or prospective customers, service providers and partners.

This privacy policy (the “Policy”) describes how ‘Make Booking Online’, Inc. and its subsidiaries (collectively, ‘Make Booking Online’, “we,” “our” or “us”) collect, use, process and share personal information from current or prospective customers, service providers and partners. This Policy applies to current and prospective customers, service providers, and partners who visit and/or use (individually, “you”) ‘Make Booking Online’s’ websites, applications, social media accounts, and other online services (each, a “Site”, and collectively, our “Sites”). For particular types of information or processing, we may provide you with choices or request your additional consent related to what information we collect and how we may process it. Please note that your use of our Sites is additionally subject to the ‘Make Booking Online’ Terms of Use where applicable in addition to any rights specified in your Client Agreement.

I. Information We Collect and Use

When you use or visit our Site, we collect information directly from you (e.g., when you make selections on our platform). We may also generate information about you (e.g., information about your device when you use our mobile application). In some cases, we also obtain personal information from third parties (e.g., business partners, our group companies, or other third parties).

“Personal information” is data that identifies, relates to, describes, can be used to contact, or could reasonably be linked directly or indirectly to you. For purposes of this Policy, there is no meaningful distinction between the terms “personal information” and “personal data.”

Personal Information We Collect Directly From You

Certain parts of our Site may ask you to provide personal information. For example, if you provide your contact details to register an account with us, subscribe to marketing communications (like our newsletters), or enable us to contact you. If you contact us to find out more about the ‘Make Booking Online’ Services, we will collect personal information about you so that we can fulfil your request.

You may choose not to provide some of the personal information described. Please note, however, that our Sites may require some personal information to operate so if you choose not to provide the personal information necessary to operate and provide you with a particular Site feature, you may be unable to use that feature.

We do not proactively collect sensitive personal information, such as health-related information. However, our Sites include text boxes that are designed for you to communicate with us and provide feedback you would like us to know. Please be aware that information you freely submit in these boxes may reveal to us or our affiliates with which we or they share information (as detailed below) certain information that may be considered sensitive personal information under applicable law. We do not use this information for the purpose of marketing or advertising products to you.

Personal Information We Obtain from Third Parties

We may also receive certain categories of personal information from third parties, such as third-party websites, applications, social media networks, and services (which may include publicly-available sources; each of these is a “third-party platform”), our group companies, and other third parties.

Third parties may also collect, use, and share information about you (such as independent platforms you choose to use in connection with our Sites, e.g., payment processors). This Policy does not cover such third-party services or their use of personal information and we do not take responsibility for their privacy practices.

II. How We Use Your Information

We use your information to provide our Services, tailor your experience, send you marketing communications, improve our Site, improve our customer service and for other purposes described below. If you need to be informed of new actions by your customers (such as new bookings and transactions), we will use the information provided by you to communicate those events to you. We also provide the capacity for you to communicate with diners, such as notifying them of changes to their reservations.

We use this information (alone or in combination with other information we have collected about you) for the following purposes (“Purposes”):

  • Provide the Services, which includes providing you with the services, products, and functionality offered through our Services at your request.
  • For our internal operations. To administer our Site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes.
  • To improve our Site. To understand how our Site is used and to improve our Site to ensure that content is presented in the most effective manner for you and your computer.
  • To keep our Site and your account secure. To authenticate your account credentials and identify you, as necessary to log you into the Services and as part of our efforts to keep our Site and your account secure.
  • To communicate with you, about your account or use of the Services, products, and/or features; to respond to, or follow up on your comments and questions, and otherwise, to provide you with customer service.
  • To provide you with relevant marketing, offers and services, including for the purposes of advertising and delivering more relevant content, including communicating with you about services or products offered by ‘Make Booking Online’, our group companies, or our business partners and other marketing communications that we believe you would be interested in, as permitted by law.
  • To comply with and enforce applicable legal requirements, agreements, and policies, including government requests and to validate your identity when necessary.
  • For fraud prevention and protection. To protect against, investigate, and deter fraudulent, unauthorized or illegal activity.
  • For other purposes, as otherwise consented by you and as permitted by applicable laws.
  • You have choices about your personal information, and in some circumstances, you may have the right to opt-out or object to our uses of your personal information for these Purposes.

Additional Grounds for Processing

To the extent that a legal ground described above would not apply to processing of your personal information by us, we will seek your consent for such specific purposes in accordance with applicable law (such as sending direct marketing messages by electronic means, like email, without an exception from the requirement to obtain consent).

We aggregate personal information collected directly from you, information generated about you by us, and information obtained from third parties (with your consent, where required) with personal information collected about other prospective or current businesses/shops in order to produce general statistics that cannot be linked to you or any other specific business/shop or business/shop user. Information that has been aggregated and de-identified is no longer considered “personal information” and may be subsequently used for any purpose in accordance with applicable laws.

We may process information that cannot be linked to you or any other specific business/shop or business/shop user using any means available to us, either because it was collected anonymously or has been subsequently anonymized. Information that is anonymous or has been anonymized is no longer considered “personal information” and may be subsequently used for any purpose in accordance with applicable laws.

III. Cookies

When you or your business/shop users use or visit the Services, we collect information about your usage and activity using cookies, web beacons, and other technologies. Third parties may also view, edit, or set their own cookies. We and our third-party service providers, our group companies, and other business partners may also place web beacons for these third parties. The use of these technologies by third parties is subject to their own privacy policies and is not covered by this Policy, except as required by law.

Our Services contain links to other websites or services that are not owned or controlled by ‘Make Booking Online’, including links to websites of businesses/shops and business/shop affiliates and our advertisers, our group companies, and other business partners. This Policy only applies to information collected by our Services. We have no control over these third party websites, and your use of third party websites and features are subject to privacy policies posted on those websites. We are not responsible or liable for the privacy or business practices of any third party websites linked to our Services. Your use of third parties’ websites linked to our Services is at your own risk, so we encourage you to read the privacy policies of any linked third party websites when you leave one of our Services.

V. Changes to This Policy

Except to the extent limited by applicable law, we will update this Policy from time to time to reflect changes in our privacy practices, legal requirements, and other factors by prominently posting notice of the update on our Services. Changes to our Policy will be effective when posted and the new effective date will be identified.

If we make any changes to the Policy that materially impact previously collected personal information about you, we will make reasonable efforts to provide notice and obtain consent to any such changes as may be required by law.

VI. How to Contact Us

If you have any questions about this Policy or the way in which your personal information has been used, please contact us by email at support@makebooking.online